Role of Entrepreneurship Orientation And Social Media Adoption of Marketing Capability In Improving The Business Performance Of Palopo City MSMEs. BIMA Journal (Business, Management, & Accounting Journal), [S. l.], v. 7, n. 1, p. 1047–1064, 2026. DOI: 10.37638/bima.7.1.1047-1064. Disponível em: https://journal.pdmbengkulu.org/index.php/bima/article/view/2140. Acesso em: 21 jul. 2026.