Developing a 7P Marketing Strategy for Nail Art Services: A Benchmarking Case Study in Surabaya, Indonesia. BIMA Journal (Business, Management, & Accounting Journal), [S. l.], v. 7, n. 1, p. 207–220, 2026. DOI: 10.37638/bima.7.1.207-220. Disponível em: https://journal.pdmbengkulu.org/index.php/bima/article/view/1916. Acesso em: 21 jul. 2026.