Revealing Purchase Intention as a Mediator Between Influencers and Gen Z Purchase Decisions. BIMA Journal (Business, Management, & Accounting Journal), [S. l.], v. 6, n. 2, p. 1479–1490, 2025. DOI: 10.37638/bima.6.2.1479-1490. Disponível em: https://journal.pdmbengkulu.org/index.php/bima/article/view/1850. Acesso em: 21 jul. 2026.