THE EFFECT OF BRAND IMAGE AND MIX MARKETING ON CUSTOMER LOYALITY IN PT. SUNGAI BUDI GROUP BENGKULU. BIMA Journal (Business, Management, & Accounting Journal), [S. l.], v. 1, n. 1, p. 1–9, 2020. DOI: 10.37638/bima.1.1.1-9. Disponível em: https://journal.pdmbengkulu.org/index.php/bima/article/view/4. Acesso em: 21 jul. 2026.