2025. Analysis Of The Influence Of Lifestyle And Halal Labeling On Purchasing Decisions For Cosmetic Products In Pagar Jati Village, Central Bengkulu. BIMA Journal (Business, Management, & Accounting Journal). 6, 1 (Jun. 2025), 527–538. DOI:https://doi.org/10.37638/bima.6.1.527-538.